{"id":2013,"date":"2025-03-27T14:55:29","date_gmt":"2025-03-27T13:55:29","guid":{"rendered":"https:\/\/visibility.sk\/referencie\/hormann-slovensko\/"},"modified":"2025-11-06T23:17:39","modified_gmt":"2025-11-06T22:17:39","slug":"hormann-slovensko","status":"publish","type":"post","link":"https:\/\/visibility-digital.com\/references\/hormann-slovensko\/","title":{"rendered":"H\u00f6rmann Slovensko"},"content":{"rendered":"
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German door and garage door manufacturer H\u00f6rmann<\/a> has been writing its history since 1935. Since then, they have produced and sold over 20 million doors. Their product range includes garage doors, doors, frames, and storage systems \u2014 all known for premium quality and precise craftsmanship. This makes H\u00f6rmann one of the four largest door manufacturers in the world.
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\r\nOur marketing partnership with H\u00f6rmann\u2019s Slovak division began in early 2021, when we started working on SEO, content planning, and content creation.
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Services<\/strong>
SEO
Copywriting<\/p>\n\n\n\n

Client<\/strong>
H\u00f6rmann<\/a>

Team<\/strong>
Account Manager \u2013 Patr\u00edcia Radi\u010dov\u00e1
SEO Specialists \u2013 Nina Kucharikov\u00e1 a Jozef Jur\u00edk
Strategist \u2013 J\u00e1n Andrejko
Copywriter \u2013 Lucia Ban\u00edkov\u00e1<\/p>\n\n\n\n

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Key Challenges<\/strong><\/h2>\n\n\n
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H\u00f6rmann operates in a highly competitive market with products that have been experiencing declining search demand in recent years.<\/div>\n\n
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Our Goals<\/strong><\/h2>\n\n\n
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KEY OBJECTIVES<\/div><\/div>\n\n
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Year\u2011over\u2011year increase \r\nin organic sessions by<\/p>

+40%<\/sup><\/h2><\/div>

Year\u2011over\u2011year increase \r\nin organic users by<\/p>

+40%<\/sup><\/h2><\/div>

Year\u2011over\u2011year increase \r\nin keywords in the TOP 20 by<\/p>

+60%<\/sup><\/h2><\/div><\/div>\n\n
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Results (YOY)<\/strong><\/h2>\n\n\n
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WHAT WE\u2019VE ACHIEVED<\/div><\/div>\n\n\n
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Organic sessions<\/p>\n\n\n\n

+58,2 %<\/sup><\/em><\/h2>\n\n\n
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Organic users<\/p>\n\n\n\n

+87,1 %<\/sup><\/em><\/h2>\n\n\n
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Keywords in the TOP 20<\/p>\n\n\n\n

+93,8 %<\/sup><\/em><\/h2>\n\n\n
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How We Achieved It<\/strong><\/h2>\n\n\n
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To reach our goals, we combined proven SEO techniques with systematic content creation, publishing high\u2011quality, expert articles full of practical tips for readers.<\/p>\n\n\n\n

Working closely with the client\u2019s developer, we focused on refining the technical and content aspects<\/strong> of their new website. Our priority was to address issues with redirects, indexing, and missing content.<\/p>\n\n\n\n

We continuously improved on\u2011page parameters of key landing pages \u2014 including meta tags, headings, internal linking, and other crucial SEO factors. Off\u2011page optimization also played a significant role: building a high\u2011quality backlink portfolio strengthened both targeted landing pages and the domain\u2019s overall authority.<\/p>\n\n\n\n

Using a comprehensive keyword analysis<\/strong>, we carefully planned and coordinated content creation, producing dozens of blog articles that significantly boosted organic traffic.<\/p>\n\n\n

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Examples of top\u2011performing articles in 2023:<\/div>\n\n
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Adjusting interior door hinges yourself: Is it possible?<\/strong><\/a><\/div><\/div>\n\n\n\n
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Door frame and interior door dimensions: The measurements you need to know<\/strong><\/a><\/div><\/div>\n\n\n\n
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How to adjust entrance doors? Essential rules you can\u2019t skip<\/strong><\/a><\/div><\/div>\n<\/div>\n\n\n
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Client Testimonial<\/div><\/div>\n\n
“Visibility, through their SEO specialists, has delivered truly visible improvements and increased our website traffic. I value their expertise, dedication, and approach, which help us stay in front of our (potential) customers \u2014 all while creating content that has significantly contributed to our organic growth.”
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H\u00f6rmann Slovensko<\/div>\n
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ServicesSEOCopywriting ClientH\u00f6rmann TeamAccount Manager \u2013 Patr\u00edcia Radi\u010dov\u00e1SEO Specialists \u2013 Nina Kucharikov\u00e1 a Jozef Jur\u00edkStrategist \u2013 J\u00e1n AndrejkoCopywriter \u2013 Lucia Ban\u00edkov\u00e1 Key Challenges Our Goals Results (YOY) Organic sessions +58,2 % Organic users +87,1 % Keywords in the TOP 20 +93,8 % How We Achieved It To reach our goals, we combined proven SEO techniques with systematic […]<\/p>\n","protected":false},"author":1,"featured_media":1318,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17],"tags":[],"class_list":["post-2013","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-en"],"acf":[],"yoast_head":"\nH\u00f6rmann Slovensko | Case study | Visibility<\/title>\n<meta name=\"description\" content=\"We\u2019ve been managing SEO and content for H\u00f6rmann for over 3 years. 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